During this workshop, Stuart Martin, founder of business consultancy Ethical Sales Pro, will show you how to attract your ideal clients and customers to do business with you. How to differentiate yourself in a competitive market and how to win business for the long term.
When and Where?
Tuesday 23 Jan 2024 9:30am – 1:30pm
Equity House, Blackbrook Avenue, Blackbrook Business Park, Taunton, TA1 2PX
£49.50 + VAT – members ticket price £54.50 + VAT – non-members ticket price
Price includes lunch and refreshments.
Who is it aimed at?
- Anyone who wants a fresh perspective on sales
- Businesses looking for their ideal clients / customers
- Businesses that want to grow without sales pressure or persuasion
What will they learn?
- Where sales sits in their business
- How sales and marketing work together
- How to increase sales without selling
The introduction will cover moving away from selling a product or service to focus on the consumer, instead. The workshop will then examine the Buying Process Model, which will form the basis of the following six activities:
- Symptoms
- Need recognition
- Information search
- Evaluation of alternatives
- Purchase decision
- Post purchase dissonance
To register for this workshop, facilitated by our colleagues at Somerset Chamber of Commerce, please use the following link: https://www.somerset-chamber.co.uk/events/view/training-workshop-sales-unwrapped/